Privacy & Cookies

How this site handles your data, the cookies it uses, and your rights under UK data protection law.

A Beginner’s Guide to Digital Minds (digitalminds.guide) is an educational resource produced by PRISM and Cambridge Digital Minds. We are committed to protecting your personal data and handling it responsibly. This policy explains the limited information this site collects, how it is used, and your rights under data protection law. It applies to this website only, and not to the separate services run by PRISM or Cambridge Digital Minds.

Last updated: 18 June 2026

Our contact details

If you have any questions about this policy, or wish to exercise your data protection rights, you can reach us by email at info@digitalminds.cam.

What information we collect

This is a static collection of articles and resources. It has no user accounts, sign-up forms, or applications, so the information we collect is limited to:

  • Website usage data. If you consent to analytics cookies, we collect aggregated information about how the site is used: pages visited, approximate location (country or region), device and browser type, the site that referred you, and time spent on pages. This is collected through Google Analytics (see Cookies below).
  • Correspondence.If you email us — for example using a “suggest an organisation” or feedback link — we receive your email address and whatever you include in your message.

We do not operate sign-up forms, take applications, or host a newsletter on this site. The Digital Minds Newsletter linked from this site is run separately on Substack, under its own privacy terms.

How we use your information

  • To understand how visitors use the site, so we can improve its content and structure.
  • To read and respond to enquiries, corrections, and suggestions you send us.

Lawful basis for processing

Under the UK GDPR, we rely on the following lawful bases:

  • Consent — for analytics cookies and the usage data they collect. No analytics run until you accept them, and you can withdraw consent at any time (see Managing your preferences).
  • Legitimate interests — for reading and responding to correspondence you choose to send us, which is necessary to run and improve this resource.

Cookies

A cookie is a small text file stored on your device. This site uses a deliberately small set:

CookiePurposeSet
cookie_consentRemembers your response to the cookie banner so it does not reappear on every page. Strictly necessary — set without consent.Always
_ga, _ga_KTL22JH8KGGoogle Analytics. Distinguishes visitors and sessions to measure how the site is used. Does not identify you personally.Only after you accept

Google Analytics 4 does not record or store your full IP address, and we have not enabled advertising features or Google Signals. We use no advertising, marketing, or social-media tracking cookies.

Managing your preferences

When you first visit, a banner asks whether to allow analytics cookies. You can change your choice at any time using the Cookie settings link in the footer. You can also:

Who we share your information with

We do not sell, rent, or trade your personal information.

Usage data collected through analytics is processed by Google (Google Ireland Limited and Google LLC) as our analytics provider, and in some respects by Google as a controller in its own right under its own terms. Any email you send is handled by our email provider. We disclose information to authorities only where we are legally required to do so.

How long we keep your information

  • Analytics datais retained according to our analytics provider’s data-retention settings (by default between 2 and 14 months), after which it is aggregated or deleted.
  • Correspondence is kept only as long as needed to deal with your message and any follow-up.

Your data protection rights

Under UK data protection law you have the right to:

  • access the personal information we hold about you;
  • ask us to correct information that is inaccurate or incomplete;
  • ask us to erase your personal information in certain circumstances;
  • ask us to restrict or object to how we use it;
  • receive your information in a portable format; and
  • withdraw your consent at any time, where we rely on consent.

You will not normally be charged, and we will respond within one calendar month. To make a request, contact us at info@digitalminds.cam.

How to make a complaint

If you have concerns about how we handle your personal information, please contact us first at info@digitalminds.cam and we will try to resolve it. If you remain unhappy, you can complain to the UK Information Commissioner’s Office (ICO):

Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Helpline: 0303 123 1113
www.ico.org.uk

Links to other websites

This site links to many external resources. We are not responsible for the privacy practices or content of other websites, and this policy does not apply to them. We encourage you to read the privacy policy of any site you visit.

Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with a revised “last updated” date.